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Mitsui’s DX

Business Transformation & Innovation with Digital

Mitsui engages in a broad range of businesses all over the world.

This means we have a diverse front line where we can acquire valuable data based on actual experiences.

By using digital power based on this precious front line, we continue “Challenge and Innovation.”

This is Mitsui’s Digital Transformation.

Message from Chief Digital Information Officer

Message from Chief Digital Information Officer

Inclusion is important for digital-enabled transformation. That is, inclusion of all of our people, regardless of their level of digital knowledge, as well as for maximizing the power of highly diverse DX talent from various business units and mid-career recruits. I intend to lead our company-wide digital transformation with a team spirit to bring about change in both our pursuit for new businesses and enhancement of existing businesses.

August 2023

Toru Matsui

Senior Executive Managing Officer
Chief Digital Information Officer (CDIO)

DX Comprehensive Strategy

What is Digital Transformation at Mitsui?

We have a broad range of front line where we can acquire valuable data based on actual experiences.
Mitsui's DX uses digital power based on this precious front line, which means, we aim to reduce costs and expand sales through efficiency improvement and optimization, and create new business model by multiplying Operational Technology(*1) with Digital Power(*2).

What is Digital Transformation at Mitsui? What is Digital Transformation at Mitsui?

*1:OT (Operational Technology): Full trading company operational knowhow including product knowledge, business expertise, marketing skills, logistical functions, legal matters, human resources and project management.

*2:Digital Power: AI / IoT, robotics and bigdata

Outline of vision for Mitsui’s DX Comprehensive Strategy

Mitsui’s DX Comprehensive Strategy consists of 2 strategies : “DX Business Strategy” and “Data-Driven (DD) Management Strategy.” In DX Business Strategy, we aim to strengthen our business by creating new value through multiplying data held by each front line with digital power. In Data-Driven Management Strategy, we aim to make faster and more accurate decisions and strengthen business management by thoroughly using data.
In order to carry out these two strategies, it is essential to make digital as a basic standard for all officers and employees, and we will continue to innovate with DX steadily as our corporate culture.

Outline of vision for Mitsui’s DX Comprehensive Strategy Outline of vision for Mitsui’s DX Comprehensive Strategy

DX Business Strategy Vision

Two directions

Two directions Two directions

Mitsui’s DX framework categorizes digital transformation into the following 3 initiatives;

  1. Solution 1 (S1) which aims to reduce costs through productivity enhancement, efficiency, and optimization
  2. Solution 2 (S2) which aims to expand sales through strengthening engagement with our partners and customers
  3. Transformation (T) which aims to create new businesses and business models from a standpoint that differs from existing businesses

Over the short to medium term, by thoroughly implementing S1/S2, we aim to strengthen and advance the profitability of existing businesses in the Mitsui Group, and over the medium to long term, by implementing T for next-generation businesses, we aim to create a future business foundation, including in new domains.

Furthermore, we have identified the following 6 key strategic domains to focus on.
As domains targeting quick wins over the short to medium term by implementing S1/S2, we extract business areas with strong affinity for DX, where we have the strength of real front line.
In domains targeting big wins over the medium to long term by implementing T for the next generation, we focus on social infrastructure where we have strength and take on the challenge of DX from the viewpoint of utilizing new technologies and industrial destruction.

Six Key Strategic Areas

Six Key Strategic Areas

Legend

Infrastructure Projects: Infrastructure Projects Business Unit
Mobility: Mobility Business Unit I, Mobility Business Unit II
Chemicals: Basic Materials Business Unit, Performance Materials Business Unit
Food: Food Business Unit
Iron & Steel: Iron & Steel Products Business Unit
Energy: Energy Business Unit I, Energy Business Unit II
Mineral & Metal Resources: Mineral & Metal Resources Business Unit
Retail: Retail Business Unit
WL: Wellness Business Unit
AP: Asia Pacific Business Unit
ICT: IT & Communication Business Unit
ES: Energy Solutions Business Unit
CD: Corporate Development Business Unit
N&A: Nutrition & Agriculture Business Unit

Infrastructure Projects: Infrastructure Projects Business Unit
Mobility: Mobility Business Unit I, Mobility Business Unit II
Chemicals: Basic Materials Business Unit, Performance Materials Business Unit
Food: Food Business Unit
Iron & Steel: Iron & Steel Products Business Unit
Energy: Energy Business Unit I, Energy Business Unit II
Mineral & Metal Resources: Mineral & Metal Resources Business Unit
Retail: Retail Business Unit
WL: Wellness Business Unit
AP: Asia Pacific Business Unit
ICT: IT & Communication Business Unit
ES: Energy Solutions Business Unit
CD: Corporate Development Business Unit
N&A: Nutrition & Agriculture Business Unit

Our DX example

Please scroll horizontally to look at table below.

  Key strategic area ① Key strategic area ② Key strategic area ③ Key strategic area ④ Key strategic area ⑤ Key strategic area ⑥
DX for
Industry

Shape(Singapore/Brasil)/ Digital Twins

GEOTRA(Japan)/ Urban Simulator Technology

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Jun. 9, 2022
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Mar. 19, 2021
Mitsui & Co. partners with KDDI to develop Next-...

Spectrum Sharing Service with Sony Group Corporation(Japan/Asia)/ Dynamic Spectrum Access

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May. 15, 2023
Sony and Mitsui Participate in System ...

Aug. 11, 2021
Sony and Mitsui Succeed with World's First ...

Strategic Alliance with Quantinuum (Japan)

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Oct. 19, 2022
Strategic Partnership Agreement to Develop ...

Bearing.ai(U.S.A.)/ Optimizing Ship Navigation

Goyo Food Indusctry Co., Ltd.(Japan)/ Remote Control and Automation of Food Production Processes

PoC with Eaglys(Japan)/ Secret / Confidential Computing

NPCT1(Indonesia)/ Digitalizing Container Terminal Operation

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Dec. 19, 2014
Mitsui to Participate in New Container ...

Position Partners(Australia)/ Computerized Construction Systems Integrator

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Jul. 7, 2022
Mitsui to acquire majority share in Position ...

DX for
Decarbonization & Ethical Issues

Earth hacks(Japan)/ Reduction of CO2 from Household Consumption Sector

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Jun. 10, 2023
Mitsui establishes Earth hacks & Co. to create ...

[Green & Circular] (Japan)

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Jun. 30, 2022
Launch of "Green & Circular" Website ...

Crusoe Energy(U.S.A.)/ A Cloud Computing Business Operator That Is Helping to Reduce Environmental Loads

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May. 25, 2022
Mitsui Invests in Crusoe Energy Holdings—A ...

Forest DX(Japan)/ Generating Forest J-Credits

LCA Plus(Japan)/ Visualizing GHG Emissions Volume for Individual Products

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Aug. 3, 2022
Launch of LCA Plus Service — Japan's ...

e-dash(Japan)/ Visualizing, Reporting, and Reducing CO2 Emissions

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Mar. 1, 2022
Establishment of "e-dash Co., Ltd.", a company ...

farmers 360°link(Africa)/ Food and Acriculture Supply Chain

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Mar. 23, 2023
Products Made Using Traceable Zambian Cotton ...

DX for
Wellness

IHH Healthcare (Malaysia & Asia)

Mitsui & Co. Investor Day held on Jun. 8, 2021 -Healthcare ...

PSP(Japan)/ Cloud x Medical Imaging

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Jan. 21, 2022
Mitsui to Acquire Shares in Picture Archiving ...

HOKENDOHJIN-FRONTIER(Japan)/ Well-being Digital Platform

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Apr. 22, 2022
Mitsui Acquires Additional Shares of ...

Feb. 5, 2020
Preventive healthcare service provider ...

Xeureka(Japan)/ AI Drug Discovery

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Nov. 11, 2021
Establishment of AI-driven Drug Discovery Company

Sendai Aquarium Development Co., Ltd(Japan)/ App Development

THINKIE(U.S.A.)/ Cognitive Function Training

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Feb. 14, 2022
Mitsui acquires share in NeU Corporation, ...

Hidamari(Japan)/ Wellness Information Website

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May 9, 2023
Mitsui Releases Wellness Information Website Hidamari

Koios Medical(U.S.A.)/ Medical Diagnostic Imaging Support AI

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Feb. 28, 2023
Mitsui & Co. invests in U.S. based ...

TriNetX(Japan)/Global Medical Data Service Business

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Mar. 28, 2022
Mitsui Signs Partnership Agreement with ...

DX for
Consumer Touchpoint Business

MVC(Vietnam)/ Digital Platform for Housebuilding Materials and Services

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Jun. 9, 2023
Mitsui launches digital platform for housebuilding materials and services

.me(Japan)/ D2C Product Development

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Jun. 30, 2023
Mitsui, dot.me, and Ajinomoto Win the Runner-up Award at the 15th Japan ...

Jun. 15, 2023
Mitsui and D2C Brand Subsidiary dot.me Releases Seven-Eleven Original ...

Dynamic Plus(Japan)/ Dynamic Pricing

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Jun. 4, 2018
Mitsui and Yahoo Japan to Launch Dynamic Pricing Business Joint Venture ...

Shiko Beauty(U.S.A.)/ E-commerce Platform for Selling Cosmetic Products

The Seasoned Carte(U.S.A.)/ E-commerce Platform for Marketing Food Items

TASTEMADE(Japan)/ Improving UX/CX

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Dec. 16, 2020
Mitsui invests in modern media company ...

Kyosk(Africa)/ B2B Retail Digital Platform

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Apr. 26, 2023
Mitsui & Co. Invests in Africa-based B2B ...

Kao Brasil(Brasil)/ Beauty and Personal Care Business

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Feb. 28, 2023
Mitsui Forms a Capital Alliance with Kao ...

DX for
Financial and Logistics Systems

Plus shipping(Japan)/ Shopify Shipping

SIAM SAISON(Thailand)/ Data Finance Business

T2(Japan)/Truck as a Service

Mitsui & Co. Digital Commodities (Japan)/ Virtual Currency

Animoca Brands(HongKong)/web3

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Jun. 19, 2023
Mitsui Forms a Strategic Partnership with ...

GAILABO(Japan)/ AI Solutions

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Oct. 4, 2019
Mitsui establishes SaaS AI credit/collection ...

Mitsui & Co. Digital Asset Management (Japan)/ Real Estate STO

Data-Driven Management Strategy Vision

Mitsui has built a Data Management Platform (DMP) where valuable data accumulated from wide range of business domains in various countries/regions can be provided at a required frequency and granularity towards all hierarchical levels from management to employee. Concurrently, the promotion of increase in efficiency of data collection/integration through unification of data input forms and digital optimization of processes have substantialized a Data-Driven environment.
Our executive officers and employees are making full use of data dashboards to share and accumulate Quick Wins. Further, the utilization of cutting-edge tools such as AI will predict values to increase accuracy/quality of decision-making and link to creation of new businesses. The repeated process of collecting, integrating, using, and analyzing data will continue its upward spiral to strengthen our Data-Driven business.

Data-Driven Management Strategy Vision

DX HR Strategy

The following three types of human resources are required to promote the DX Comprehensive Strategy.

a. Business Professionals
b. DX Business Professionals
c. Technology Professionals

Mitsui’s diverse employees possess professional expertise in a wide range of business domains, products, fields and regions. However, many of our current employees are a. Business Professionals, so we provide companywide DX basic educations to all officers and employees to make digital as a basic standard .
c. Technology Professionals, who are top digital experts, are produced in-house mainly at IT strategic subsidiaries, but a certain number will be produced in-house at Mitsui ourselves.
Finally, b. DX Business Professionals, who are highly knowledgeable about both business and digital and can connect a. Business Professionals and c. Technology Professionals, are essential for promoting DX.
We plan to develop more than 100 DX Business Professionals in-house by FY March 2024.

In FY March 2023, we continued the Mitsui DX Academy and The DX Talent Recognition System for development of human resources with DX expertise.

The Mitsui DX Academy:

  1. DX skills training: DX skills training ranges from basic training for all employees and officers to applied training for advanced DX professionals and other employees who need to learn specialized skills.
  2. Boot Camp: On-the-job training through the practical implementation of digital transformation projects at frontline sites. The first group of participants completed the camp in FY March 2023, and almost all received certification as DX Business Professionals.
  3. Executive Education: Executive Education equips participants with cutting-edge DX skills and knowledge, and includes courses at overseas universities so that participants can network with other advanced DX experts.

The DX Talent Recognition:

25 DX Business Professionals have been newly certified at Mitsui. From FY Mar 2023, the scope has been expanded to include employees at overseas offices, where 6 DX Business Professionals have been also certified.

The Recruitment of DX Talent

DX Business Model Competition for interns have been continuously held as part of new graduate recruitment in Japan from FY March 2021, and we are strengthening mid-career recruitment efforts.
We are also continuing to strengthen our global recruitment efforts in Asia, Latin America and other region. and expanding opportunities for employees to engage in global activities, such as through participation in projects in key business areas throughout Mitsui Group, or posting in Europe, and the Middle East.

Business × Digital Skill Map Business × Digital Skill Map